December 23, 2019

Danny Reinke again at the MBFW BERLIN

December 23, 2019

The Berlin fashion designer Danny Reinke. Photo: © Danny Reinke, 2019

From Monday, January 13 to Wednesday, January 15, 2020, designers and fashion brands from the high-end segment will present their collections and designs for Autumn/Winter 2020 to press representatives, buyers and fashion insiders for the first time at Kraftwerk Berlin as part of Mercedes-Benz Fashion Week Berlin. Once again, our cooperation partner for sustainability, Danny Reinke, has successfully applied.

With 15 shows and exhibitions of over 30 participating exciting talents and established brands, Mercedes-Benz Fashion Week Berlin in January 2020 will once again offer a platform in a new location to a growing number of designers. Initiator Mercedes-Benz and organiser NOWADAYS are pleased to announce the official show schedule of Mercedes-Benz Fashion Week Berlin for the Autumn/Winter 2020 season - as shown in the graphic below. After this, Danny Reinke's Runwayshow on Tuesday, 14 January 2019 at 13:30 (CET) will open the shows on this special day:

Der offizielle Schauenplan. Grafik: © MBFW BERLIN, 2019

FASHION TALENTS

This season the show concept will be opened on the evening of January 13, 2020 with a group show by four fashion designers from South Africa presented by Mercedes-Benz, who will present their creations as part of the Mercedes-Benz Fashion Talents program for the promotion of young talent. In the joint fashion show Clive Rundle, Floyd Avenue, Viviers Studio and Rich Mnisi will present the spectrum of contemporary South African fashion - which interprets culture, craftsmanship and tradition in a modern way.

Love Brands

Other participating labels on the 45-metre long RUNWAY on the upper floor of the power plant include established love brands such as Sportalm Kitzbühel, Riani and Kilian Kerner's label KXXK as well as upcoming designer labels such as Cashmere Victim, Danny Reinke, Irene Luft Couture, Lena Hoschek, Rebekka Ruétz and DSTM.

The internationally operating collective Last Heirs will show their new collection on Tuesday evening. In the run-up, the green fashion platform NEONYT will present their popular combined show with brands and designers who are committed to sustainable fashion.

A special highlight will be the closing of the Mercedes-Benz Fashion Week Berlin Autumn/Winter 2020, where Wolfgang Joop will present his new concept "Looks by Wolfgang Joop" in a world premiere exclusively to a professional audience.

NEW: STUDIO

The MBFW will also start directly in the new location with a second presentation platform, the newly designed STUDIO. The additional showcase enables designers to create even more individual and conceptual productions as an option to the RUNWAY.

The opening will already be impressively staged: it will take place on Tuesday evening with the show by designer duo ODE-EH. Designer Nobi Talai will then present her new collection to the invited guests on Wednesday.

Focus on fashion & design

In cooperation with creatives, partners and press representatives, the parties involved are continuing to work on their mission to represent Germany as a fashion location in an eye-catching way and to enliven its content.

The show schedule is supplemented by various fashion-focused exhibition concepts:

LOCAL HEROES: In cooperation with Mercedes-Benz Fashion Week Berlin, the Senate Department for Economics, Energy and Business / Projekt Zukunft is presenting a new concept for supporting talented and established fashion labels from Berlin. In addition to three sponsored fashion shows, 6 designers will have the opportunity during the MBFW to present their key looks to the trade and the general public within an installation.
MERCEDES-BENZ FASHION TALENTS: The most striking designs by the Mercedes-Benz sponsored designers Clive Rundle, Floyd Avenue, Viviers Studio and Rich Mnisi will be on display throughout the Mercedes-Benz Fashion Week Berlin following the opening show and can also be experienced by end consumers.
A/C POP-UP GALLERY: Another special novelty within the new location is the Pop-up Gallery. Here, "A/C" stands for "Artists & Contributors", because in the future, different art and creative forms flanking fashion will be presented here. At the opening of the new space, multi-artist Armin Morbach will exhibit a curated selection of his work. The vernissage of the A/C Pop-up Gallery will take place on Tuesday, 14 January 2020 at 11.00 a.m. in the presence of the artist.

Fashion Insights – also interesting for end consumers

Consumers are invited to visit Mercedes-Benz Fashion Week Berlin free of charge, to admire the exhibited looks of designers from Berlin and South Africa, to get to know sustainable design at NEONYT, to visit the A/C Pop-up Gallery and of course to experience the Mercedes-Benz Fashion Week Berlin shows live in the Public Viewing.

The shows will be streamed live online every day at www.mbfw.berlin as well as on youtube and Facebook. Behind-the-scenes impressions, fashion insights and updates are available non-stop on the Instagram Channel of MBFW: www.instagram.com/mbfw.berlin

April 4, 2019

Corporate Publishing

What do you want to read!?

April 4, 2019

Corporate Publishing

A screenshot of the current appearance of WEBER on MEDIUM. Fashion photography: Christina Kapl Photography for © WEBER Packaging GmbH, 2018

Your personal feedback

...is the most important criterion for us when developing, researching and preparing editorial content. That's why we would love to find out what drives you and what excites you in the area of food packaging and waste management.

What do you want to read!?

On the journalistic platform MEDIUM, which sees itself as a provider of #unbreakingnews - and thus relies on slow, deeply researched reporting - we feel comfortable. We hope you'll forgive us for the fact that we're only in English at the beginning.

Now you can criticize :-)

About any kind of feedback – by clicking on his following full name – is pleased to send your

Ingo H. Klett
Head of Corporate Communications
WEBER Packaging GmbH

PACKAGING.IDEAS.BOTH.

February 19, 2019

Berlin Fashion Week, MBFW.Berlin

Berlin Fashion Week FW 2019/2020

February 19, 2019

Berlin Fashion Week, MBFW.Berlin

Special cuts and great detail work combined with elegant use of textiles and colors are the key elements for @dannyreinke.designs collections. Video: © MBFW.Berlin 2019; Vorschaubild: © Danny Reinke, 2019

WEBER Partner convinces with natural fibres at the MBFW Berlin

The Berlin fashion label Danny Reinke, which already in 2018 at a competition of the Projekts Zukunft the Berlin Senate Department for Economics, Energy and Businesses a so-called showslot for the renowned and highly regarded former Mercedes-Benz Fashion Week (heute: MBFW or MBWF.Berlin), presented on January 16, 2019 at 21:30 in the context of the Berlin Fashion Week his autumn-winter collection called 'Seraphic Frame' for 2019/20 at the Berlin E-Werk.

Seraphic Frame

Designed as a Prét-á-Couture Mix, Danny Reinke's collection deals with the representation of women as divine beings. Julien Kelch, Founding Partner and Managing Director of Kelch & Reinke GbR:
"The reinterpretation of the archaic goddess should reflect the natural beauty of every woman as well as her strength and independence."

Inspiration for the collection are original goddesses, who have been worshipped for many centuries in different societies and whose stories have been passed on in legends and writings. The theme is reflected in the choice of materials and colours.

Thus opulent tulle and dresses made of brocade meet tweed suits and virgin wool coats. This contrast conveys a strong and sensual image of women and thus reveals the typical business look of Danny Reinke.

The delicate colour palette of the collection consists of light blue in various shades, combined with white, a vanilla tone and metallic colours such as gold and silver. Pearl embroidery and fabric modelling are reminiscent of paintings with sacred putti illustrations. These are a symbol of love goddesses and symbolize the heavenly love as well as the natural sensuality of every woman.

Runwayshow

The pictures of the catwalk can be found in the gallery below or you can watch the official YouTube™ video [please scroll to the top of this blog post!

NOTE OF THANKS

A big thank you goes at this point to Danny Reinke and Julien Kelch, who have been cooperating with us, WEBER Packaging GmbH, since 2018 - especially with regard to sustainability issues concerning natural fibres as a trend in fashion as well as in product design – and who have provided us with the probably sustainble Coffee to go cup ever – have provided their high-quality collection pieces.

The following picture shows such a motive.

Flight attendant and model Laura Pittana in fashion of Danny Reinke Kollektion from high-quality natural fibres together with the novel Graspapierbecher in Olympiapark Munich. Photo: Christina Kapl for © WEBER Packaging GmbH, 2018

Learn more about our partnership with the fashion label Danny Reinke [ here ].

October 18, 2018

Laura likes it pure.

October 18, 2018

Model Laura ‘Line’ Pittana discovers in Munich the Graspapierbecher. Photo: christinakapl.at for © WEBER Packaging GmbH, 2018 — Model Laura ‘Line’ Pittana discovers in Munich the Graspapierbecher.
Photo: christinakapl.at for © WEBER Packaging GmbH, 2018

Everything should be comprehensibly transparent

Whether fashion or disposable cups - Berlin fashion label Danny Reinke and WEBER Packaging GmbH are committed to even greater transparency towards the customer. In order to make the origin and content of the materials they deal with on a daily basis clearly identifiable to third parties, reliable data is required. But researching this data is a very demanding and above all tedious job.

Laura ‘Line’ Pittana is a stewardess and model. When the Munich-based artist from Künstlerdienst München, the central employment agency for stage, film and TV (ZAV), found out that WEBER Packaging GmbH wanted to book a model for the production of royalty-free press photos for a new type of grass paper cup, she got in touch immediately and got the job.

Laura immediately felt at home in the extremely high-quality collection pieces of the winner of the Mercedes Benz Fashion Week Show Slot 2018 in the category 'sustainable' - the Berlin fashion label Danny Reinke: "These are very expensive pieces," she commented on the feel, the high-quality cloth and its elaborate workmanship.

Haute Couture-Level

“Ja, wir stehen ganz klar für die Hohe Schneiderkunst, die Haute Couture, bei der selbst heute noch alles von Hand gefertigt wird”, erklärt Julien Kelch von ‘Danny Reinke’ auf Anfrage. Die aufwendigen Tüllkreationen vom Laufsteg – Designer Danny Reinke’s liebstes Spielzeug – fänden sich in deren Prêt-à-porter jedoch bewusst nicht wieder. Doch wer es sich leisten möchte, für den lässt Kelch ein Einzelstück auf Mass anfertigen. Ein für einzelne Menschen Realität gewordener Traum. Zuletzt wurde auch Sängerin Helene Fischer von ihm ausgestattet.

As natural as possible

Wherever possible and no restrictions in terms of hygiene or quality are to be expected, Danny Reinke and WEBER always opt for the solution with the best eco-balance. "However, this can also be a product made of plastic at regular production level if the supposed organic alternative is out of the question," says Ingo H. Klett. He is a coffeologist and, as Senior PR Consultant, responsible for corporate communications at WEBER Packaging GmbH.

Danny Reinke and WEBER then each talk about the optimum that one wants to achieve for one's customers. And in the end they prove their sense of reality and sincerity. Stephan Weber, Managing Director Sales: "Many apparently 'green' solutions are often not yet an alternative because the materials on which they are based lack very important properties.

And since hardly any food retailer & Co. could make any concessions in terms of hygiene, practicality or individual material properties that are important to them, such as suitability for microwave ovens, freezers or other applications, many of these materials still lack that certain something to replace the previous ones.

Most sustainable food packaging ever

The grass paper cups Graspapierbecher, the WEBApouch Obst- und Gemüsebeutel ‘OK compost HOME’ and the WEBAseal Menüschalen aus Holzstoff are now a triumvirate of the most optimal properties for nature and users alike.

Those who find that even this is not enough are encouraged to switch to pure reusable systems. Unfortunately, however, in most cases these systems do not yet work - due to bad human habits and extremely low return rates. We at WEBER therefore advise you impartially and sincerely about your options.

APPELL

We, WEBER Packaging GmbH, welcome every tip on new materials or methods that we are not yet familiar with. And which have an even better ecological balance. Because only with such input can we become better day after day.

As a specialist trade für food packaging (Lebens-Mittel) we are "married to no one" in Swabian and can act in the best interests of our customers. Speak, telephone or write to us!

At KONTAKT Menüseite you will find all contact details.

Natural fibres in fashion and product design

The fashion industry is one of the pioneers when it comes to dealing with topics such as recycling, upcycling or circular cycles.

The high-quality collection pieces provided by fashion designer Danny Reinke from Berlin are from his collection 'A breath of nihilism'.

In addition to its cooperation with the Danny Reinke label, WEBER Packaging GmbH will soon be increasingly involved in the keeping of honey bees, exchanges with pioneers in the eco-fashion scene and its own composting trials.

So you can be curious.

CREDITS

Publisher © WEBER Packaging GmbH, 2018
MODEL Laura ‘Line’ Pittana
MAKE-UP ART & HAIRSTYLING Denise Bassler, www.dbmakeupartist.com
DESIGN Danny Reinke, www.dannyreinke.de
PHOTOS Christina Kapl, www.christinakapl.at
ART DIRECTION Ingo H. Klett
LOCATION Fotostudio Christina Kapl sowie outdoor in München

October 1, 2018

How much influence do we have on the environment and nature?

October 1, 2018

DHBW student Noemi Gerhäusser is completing a dual course of study at WEBER Packaging GmbH. Photo: mattstark.de for © WEBER Packaging GmbH, 2018

Thinking about the human being

How much influence do we have on the environment and nature?

A few weeks ago, our employee Noemi Gerhäusser modelled with a professional team in tow: At Botanischen Obstgarten Heilbronn at 36,5° Celsius a series of motives around the natural fashion of the Berlin fashion designer and label Danny Reinke on the occasion of the introduction of the novel Graspapierbechers.

Advertising photographer Matthias Stark from Heilbronn understood in an excellent way how to realize the photographs in the so-called editorial style. Motifs that are primarily used to illustrate editorial articles as in this case.

But besides all the joy of the successful teamwork, the seriousness of life was not neglected either: The probably most sustainable coffee to go cup at present gave enough reason to think about people.

Due to its raw material content of grass or hay, its production already emits much less carbon dioxide and consumes far less water and energy. Reason enough for us to draw attention to this product.

The beautifully watercoloured design of the cup, which reminds us not least of fresh blades of grass, was created by our employee, the designer Marina Brockhoff.

Natural fibres in fashion and product design

The fashion industry is one of the pioneers when it comes to dealing with topics such as recycling, upcycling or circular cycles.

Fashion designer Danny Reinke from Berlin therefore cooperates not least with us, WEBER Packaging GmbH, and provided some high-quality collection pieces from his collection 'A breath of nihilism' for the photo production with the innovative cup.

Similar to us at WEBER Packaging GmbH, he is also looking for ways and means of using raw materials in terms of cloth and fabrics that have as little or no impact on the environment as possible.

credits

PUBLISHER © WEBER Packaging GmbH, 2018
MODEL Noemi Gerhäusser
MAKE-UP ART & HAIRSTYLING Denise Bassler, www.dbmakeupartist.com
DESIGN Danny Reinke, www.dannyreinke.de
PHOTOS Matthias Stark, www.mattstark.de
ART DIRECTION Ingo H. Klett
LOCATION Botanischer Obstgarten Heilbronn, www.botanischer-obstgarten.de

August 22, 2018

Danny Reinke has the same ideas

August 22, 2018

Modedesigner Danny Reinke in seinem Berliner Atelier. Foto: © Danny Reinke, 2018

Grass paper meets fashion

Statement of 6. Juli 2018 Mr Julien Kelch writes to us on behalf of Kelch & Reinke GbR as the company behind the Berlin Modelabel Danny Reinke: We are very pleased with the cooperation we have recently entered into...

"We (...) are convinced of the potpaper cup. We find the fact that the grass paper cup is a sustainable alternative to conventional To Go cups revolutionary. Ecologically, economically as well as socially we have almost identical ideas as WEBER Packaging GmbH and are looking forward to joint projects.

In the meantime the renowned Modefotografin Christina Kapl a complete fashion line on the theme 'Grasp paper meets fashion' with the label's high-quality collection pieces in green, orange and various creamy shades. Matching the theme of natural fibres and the corporate design of WEBER Packaging GmbH.

A breath of Nihilism

[Here] it goes specifically to the collection we had on hand at the shoot.

With her working time and expertise at the camera, Christina Kapl supports the underlying intention of what is probably the most sustainable coffee to go cup of all: to replace as much of the paper mix as possible with grass or hay. You can read about how much and how many resources and energy can be saved in detail [here].

Many thanks to Christina Kapl to Munich at this point!

In her Munich studio as well as in the neighbouring Olympiapark she recently created wonderful photographic works with Model Laura Pittana and Make-up Artist & Hairstylist Denise Bassler, In her Munich studio as well as in the neighbouring Olympic Park, she recently produced wonderful photographic works which will now be used as image data for the joint press and public relations work.

The art direction regarding the photo production had Ingo H. Klett.

August 22, 2018

GREEN BERLIN

August 22, 2018

Modedesignerin Nina Julia Walter von Doublethewears. Foto: © Doublethewears, 2018

Targeted conservation of resources

Taken at M-Store in 10245 Berlin – normally has her collection at home. There the Berlin fashion label presents itself Doublethewears together with other curated fashion that is fairly produced or handmade or comes from vintage collections of independent international designers.

Nina Julia Walter, the owner of Doublethewears, sees her work as a triad of I for innovation, S for sustainability and D for design.. And so, under her aegis, numerous garments with real added value are created, in small numbers, genuinely handmade and as a reinterpretation of multifunctional fashion.

Aspect flexibility

The patented "Twock", which is a bag, vest and skirt at the same time, as well as the "Flexishirt" are part of her overall flexible way of thinking and approach. The main idea is to create the highest possible variability of wearing possibilities with only a few pieces of clothing.

Sustainability – this is how Nina Julia Walter understands this aspect in her role as a fashion designer:

"Scarcity of raw materials is a great challenge for designers. My 'FLEXIBLE FASHION' line is prevention instead of recycling. I like the fact that the grass paper cup also specifically conserves resources by using grass or hay as a completely new raw material. My cooperation with WEBER Packaging GmbH should continue this idea.”

We too believe that time demands a new approach to sustainability in fashion, product design and elsewhere. We need innovative products that are the result of sensible use of materials and clever processing.

www.doublethewears.com

The so-called pop-up boxes in the Bikini Berlin. Photo: © Bikini Berlin, 2018

Presentation and party at BIKINI BERLIN

Doublethewears is now presenting its flexible and thus resource-saving fashion in the Bikini Berlin Pop-up Boxes No. 8 and 9 on the ground floor of the Conceptmall for a whole month up to and including Friday, September 21, 2018 from 10:00 a.m. to 8:00 p.m. (CET) during Bikini Berlin opening hours. Among other things the Never-out-of-stock (NOS) standard collection, which is always available.

The Doublethewears collections mainly consist of 100 percent cotton as well as fairware and ÖKOTEX certified textiles or fabrics. At half time on Thursday, 13 September 2018, the so-called Flexible Fashion Party will take place from 6 pm (CET) in, around and around the Bikini Berlin Pop-up Boxes No. 8 and 9 on the ground floor. With famous models, fashion and maybe you as the party lions. The new collection 2018/2919 called GREEN BERLIN will be presented live.

Foto: Simon Keller für © IND-Berlin, 2018

Fashion Week Berlin

The Graspapierbecher was already allowed to the Berlin Fashion Week. At the beginning of July 2018 with Nina Julia Walter and team, get a taste of fashion and media attention in social media. At this point, thank you again for the successful cooperation!

Especially the photo works on and from the Panorama Berlin – a special exhibition format –were realized by Simon Keller for © Doublethewears.